What will be cellular growth in 2008?
Brazil ended 2007 with 121 million cell phones and density of 63.6 cell/100 inhab. Cell phones base grew 21.1% in the year with net adds of 21 million cell phones.
With this result Brazil continues to in 5th bewteen countries with more cell phones in the world and it's one of the leader countries in net adds in 2007.
This growth was achieved due to the growth record of the 3rd and 4th quarters (3Q07 and 4Q07) with net adds of 6.1 and 8.2 million cell phones, respectively.
The net adds of 2007 (21.1 million) exceeded 2005 (20.6 million) thanks to Vivo and Claro's growth. Tim, Oi and BrT in 2007 had lower net adds than 2005.
Teleco's predictions to 2008
According to Teleco's predictions Brazil should end 2007 with 141 million cell phones.
The net adds in 2008 must be similar to 2007. The following table presents the probable situation to 2008 predicted by Teleco:
| Millions | 2004 |
2005 |
2006 |
2007 |
2008 Prediction |
| Cell Phones | 65.6 |
86.2 |
99.9 |
121.0 |
141 |
| Net Adds | 19.2 |
20.6 |
13.7 |
21.1 |
20 |
| Growth | 41.5% |
31.4% |
15.9% |
21.1% |
16.5% |
| % Pre-paid | 80.5% |
80.8% |
80.6% |
80.7% |
81% |
| Density (Cell/100 inhab.) |
36.63 |
46.58 |
53.24 |
63.59 |
73.1* |
* This density must grow with IBGE research about brazilian population in 2008.
The following situations must contribute to keep cell phone's growth in 2008:
In 2008 Brazil will have 3 operators with national coverage (Tim, Vivo and Claro). This number can reach 4 in case of the joint venture between Oi and BrT:
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Cellular Market Update |
