05/03/2013

Claro and Vivo are mobile broadband leaders in Brazil

 

Brazil ended March counting 68.3 million mobile broadband accesses, being:

28.6% of the cellulars in Brazil are mobile broadband accesses. Details abot this data can be found in the Huawei Whitepaper on Mobile Broadband.

 

To evaluate the mobile broadband leaders in Brazil, Teleco selected the following indicators.

 

 

 

 

Indicator Description
Leader
Total of Mobile Broadband Accesses Mobile Broadband Market Share
Claro
Accesses via 3G Handsets Participation of accesses via 3G handsets in the total of accesses via handsets (excluding data terminals)
Claro
Accesses via 4G Handsets Participation of accesses via 3G handsets in the total of accesses via handsets (excluding data terminals)
Claro
Broadband Data Terminals Market Share of Broadband Data Terminals
Vivo
Data Revenue Participation of data revenue in services revenue
Vivo
Coverage Number of cities covered with 3G
Vivo

 

Claro and Vivo are mobile broadband leaders in Brazil according to these indicators that area analyzed below.

 

 

Total of Mobile Broadband Accesses: Claro leads

 

Claro is the market share leader in mobile broadband in Brazil. The carrier ended the first quarter of 2013 (1Q13) counting 28.0 million accesses, followed by Vivo (17.5 million), TIM 15.1 million) and Oi (7.1 million).

 

 

According to Anatel's definition, The number of mobile broadband accesses is gotten by adding accesses via 3G handsets plus broadband data terminals. M2M data terminals aren't included in this count.

 

The leadership in 3G handsets, which represent 80% of the mobile broadband in Brazil, assured Claro this result.

 

 

Accesses via 3G handsets: Claro is first in converting GSM to 3G

 

Claro is the operator, among the four main cellular carriers in Brazil, that is the most developed in the process of converting GSM handsets to 3G inside its base. From the total of access via Claro's handsets (excluding data terminals) 42.6% are 3G.

 

 

Claro leads in the total of 3G handsets counting 25.9 million in 1Q13, followed by TIM (14.4 million), Vivo (14.3 million) and Oi (6.3 million).

 

We should emphasize that 58% of CTBC's accesses via handsets are 3G, even though the operator isn't included in this evaluation.

 

 

Accesses via 4G Handsets: Claro is first

 

Claro is first in launching 4G in Brasil and in 1Q13 it had 14.7 thousand accesses via 4G (LTE) handsets in Brazil.

 

 

Market Share of Broadband Data Terminals: Vivo is the leader

 

Vivo is the market share leader in broadband data terminals (modems) reaching 47.4% of market share in 1Q13, followed by Claro (29.3%), TIM (11.2%) and Oi (10.9%).

 

Source: Anatel

 

 

Data Revenue: Vivo is first

 

Vivo leads data net revenue reaching R$ 1.6 billion in 4Q12. Claro and Oi don't report this indicator.

 

R$ Million 1Q11 2Q11 3Q11 4Q11 1Q12 2Q12 3Q12 4Q12
Vivo 984 1,117 1,206 1,334 1,318 1,351 1,414 1,565
Tim 443 507 571 667 676 693 758 844

 

 

In 4Q12, data revenue represented 28.6% of Vivo's services reenue against 20.5% reported by TIM.

 

 

 

 

3G Coverage: Vivo covers more cities than the total of all the other three operators together

 

Vivo is the leader in 3G coverage, covering 3,121 cities (86.4% of the population) in Mar/13.

 

 

Cities 2008 2009 2010 2011 2012 1Q13
Vivo 314 579 1,206 2,516 3,100 3,121
Claro 282 389 402 657 1,116 1,119
Tim 23 55 195 488 593 593
Oi 99 168 211 250 529 734
Total 448 711 1,287 2,702 3,293 3,368

 

 

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Note: The opinions expressed in the published articles in this section are their authors' responsibility.

 

 

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