Vivo leads mobile growth in the period from Jan-Nov/14
Vivo led mobile growth by holding net adds of 3.0 million mobile accesses along the first eleven months of the year, followed by TIM and Claro that have 1.8 million each.
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Vivo conquered the mobile growth leadership in 2014, after:
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By this result, Vivo is likely to end up the year registering gain of market share, what didn't happen since 2001.
This scenario may not be changed after December's results because the month had shown the smallest growth in the previous years, with operators adjusting their basis in order to reduce the cost of FISTEL (fiscalization fees) to be paid to Anatel.
However, December will be a milestone to decide the second position in the net adds ranking of 2014 (TIM or Claro).
TIM is the net adds leader inside prepaid segment, but had no growth inside postpaid in this year.
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On the other hand, Claro reduced growth pace inside postpaid, promoting adjustment in its base, and presented postpaid performance similar to the previous year.
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Despite of remaining in the fourth position in net adds, Oi improved it's performance in comparison with 2013.
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TIM, Claro are Oi are losing market share in 2014.
Nextel's also deserves to be highlighted for presenting net adds of 1.1 million postpaid accesses in the first eleven months of 2014.
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